I spent my early career in enterprise business development, first at Tesla, then at Phaidon International. What I saw again and again: brilliant engineering teams building world-class robots, but struggling with the part that actually pays the bills, selling into large industrial enterprises.
So I decided to start Edelbots in the heart of Switzerland to close that gap. I specifically chose Zurich because of the high density of industrial robots here and the proximity to ETH Zurich, which is the incubator of many great robotics start-ups.
We help robotics companies scale through hands-on business development: warm introductions through an extensive industry network, structured cold outreach, and support services like investment readiness and founder coaching.
Edelbots connects industrial companies with a robotics solution tailored to their specific use case and supports the installation process. Our focus is only on robotics and we use a sales methodology used for heavy machinery sales called MEDDPICC.
What Edelbots does
Business Development
Warm and cold outreach into manufacturing and infrastructure enterprises.
Investment Support
Fundraising preparation and investor introductions.
Founder Coaching
Go-to-market strategy and sales execution for robotics teams.
On the ground
Pitching, presenting and building relationships across Europe's robotics ecosystem.
